Data Collection & Fieldwork

Global data collection support for reliable market research fieldwork

Market Intelligence Unit helps research agencies, consulting teams and brands manage data collection with greater clarity, control and confidence. We support feasibility planning, partner coordination, sample sourcing, quota tracking, fieldwork monitoring and quality-focused delivery across markets.

Overview

Reliable fieldwork support from planning to final delivery

Finding the right respondents and managing fieldwork across markets can be challenging. Market Intelligence Unit supports data collection through coordinated project management and a partner-supported network for research execution across geographies.

Structured visibility at every stage

We help clients plan feasibility, coordinate vendors, monitor quotas, manage fieldwork progress and keep quality checks visible throughout the project.

Our role is to make fieldwork easier to manage and easier to trust. We bring structure to timelines, partner communication, quota monitoring and quality review so your research team has better visibility from launch to final delivery.

Fieldwork Support

What our data collection support can include

Use MIU as an extension of your research operations team for audience feasibility, partner coordination, fieldwork tracking and delivery support.

Audience Feasibility

Review target audience, market, incidence, sample size and expected fieldwork timing before the study launches.

Partner Coordination

Coordinate with panels, vendors and local partners to align project requirements, quotas and delivery expectations.

Sample Sourcing

Support consumer, B2B and specialized audience sourcing based on project needs, feasibility and respondent criteria.

Quota Tracking

Monitor sample balance, completes, quotas, incidence, dropout patterns and field progress during data collection.

Soft Launch Review

Check early completes, data patterns, survey flow and field issues before the project moves into full launch.

Supplier Communication

Manage communication with panels and suppliers to reduce delays, resolve issues and keep updates organized.

Multi-country Coordination

Bring structure to multi-market projects through centralized communication, status monitoring and delivery follow-up.

Progress Updates

Provide daily or agreed fieldwork updates so your team has clear visibility on project movement and risks.

How It Works

A clear process for better fieldwork control

Our process helps reduce confusion, improve accountability and keep the project aligned from fieldwork planning to final data delivery.

Brief Review

We review the research objective, target audience, sample size, markets, timeline and methodology.

Feasibility Check

We assess audience availability, sample expectations, fieldwork challenges and partner requirements.

Launch Setup

We coordinate partner briefing, quotas, links, sample source details and soft-launch preparation.

Field Monitoring

We track progress, quotas, quality signals, supplier updates and any fieldwork risks.

Delivery Review

We support final checks, data delivery, quality notes and project closure requirements.

Best-fit projects

Online Surveys Customer Studies Product Research Brand Tracking B2B Research Concept Testing Ad Testing Usage & Attitude Studies Multi-market Studies

Project information we need

  • Target audience and screening criteria
  • Market, country or region requirements
  • Sample size and quota structure
  • Incidence estimate and survey length
  • Research methodology and fieldwork approach
  • Timeline, deliverables and quality requirements

Need support with data collection or fieldwork?

Share your audience, market, sample size, survey length and timeline. We will review the requirement and help you plan a practical fieldwork approach.

Discuss Fieldwork Requirements
Request Support

Discuss your fieldwork requirements

Send us your project details and we will review the feasibility, audience, timeline and recommended support model.

What happens next?

Once we receive your enquiry, we review your fieldwork requirement and respond with the next steps. For faster review, include your target audience, market, sample size, survey length and timeline.

  • ✓ Feasibility and project requirement review
  • ✓ Partner coordination and fieldwork support planning
  • ✓ Quota, quality and delivery expectations alignment
  • ✓ Clear communication before project launch